Course Fee ₹7,500.00
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The Certificate in AI-Powered Marketing equips learners with practical skills to integrate Artificial Intelligence into modern marketing strategies. The program covers AI-powered market research, customer insights, content creation, social media,
CRM, SEO, analytics, and campaign management. Learners gain hands-on exposure to AI tools that can improve marketing efficiency, creativity, personalization, and decision-making. The course is designed to help students, professionals, entrepreneurs,
and business owners build future-ready AI marketing capabilities.
Who’s This For?
Why This Course?
You Will Learn To:
Course Features
Outcome
Participants will gain the knowledge and practical skills to strategically integrate AI into marketing functions. By the end of the program, learners will be equipped to automate workflows, create impactful campaigns,
enhance customer engagement, and make data-driven marketing decisions, enabling them to become future-ready marketing professionals.
Enroll Now and Redefine Your Marketing Career with AI! 🚀
Curriculum:
| Module | What you will Learn? |
| 1. AI Fundamentals for Marketing | Basics of AI, Generative AI, LLMs, ChatGPT and other AI tools; how AI is changing marketing; real-world marketing use cases |
| 2. AI for Market Research | Using AI to research markets, competitors, industries and trends; identifying customer needs; finding consumer trends and insights |
| 3. Customer Personas | Using AI to identify target audiences and create detailed personas based on demographics, interests, behaviour, pain points and buying intent |
| 4. AI Content Creation | Using tools like ChatGPT/Gemini/Claude to create ad copy, blogs, social media posts, email campaigns, product descriptions and marketing strategies |
| 5. AI for Visual & Video Content | Using AI image/video tools to create social media creatives, advertisements, reels, product visuals, presentations and other marketing assets |
| 6. AI-Powered Social Media Marketing | AI for content planning, captions, hashtags, content calendars, audience analysis, campaign ideas, social listening and improving engagement |
| 7. AI + CRM & Customer Engagement | Using AI to understand customer behaviour, segment customers, personalize communication, automate follow-ups and improve customer experience |
| 8. AI for SEO & Digital Marketing | AI-assisted keyword research, content optimization, SEO audits, competitor analysis, search intent, website content and improving organic performance |
| 9. AI for Marketing Analytics | Using AI to analyse campaign data, identify trends, understand customer behaviour, generate reports and make data-driven marketing decisions |
| 10. Integrated AI Marketing Campaigns | Bringing everything together – research → persona → strategy → content → creatives → social media → SEO → CRM → analytics – and building an end-to-end AI-powered campaign |
Tools and Software You Will Learn in This Program
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Course Fee ₹7,500.00
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